As organizations embrace data-driven decisions to drive revenue, increase competitiveness and affect the broader market, non-database professionals need to get closer to available data so they can prepare/use it for analysis. Since IT can’t be involved in all data retrieval requests, it’s critical to give business users the tools needed to extract/prepare their own data.
Data preparation makes data useful by identifying, retrieving and cleansing it into an analyzable format by:
However, the process can be time-consuming, causing organizations with too much data to not be able to filter/conform data into what’s useful.